Untitled from dave wilson on Vimeo

The trailer runs thick and heavy with what I’ll dub “artistic fish porn” (finrotica?), but filmmaker Steve Apple says Hustle & Fish is built around a plot, and yes – Al Braughtinwood’s back!

First impressions? I like it so far. It’s finrotica (I like the word already) that focuses on the fish and surroundings (instead of bolstering the filmmaker’s ego), and Fishsizzle – despite its somewhat “put together” feel – was still one of the most interesting things to come down the fly fishing movie pipeline.

The movie’s a few months out, but they’re accepting preorders now, so you can be the first on your block to start spewing “Braughtinwood-isms” to your envious, tragically un-hip fly fishing friends.

Will Hustle & Fish deliver on the promise glimpsed in Fishsizzle?

Wait and see, Undergrounders. Wait and see…