A food industry newsletter recently carried a story about Nestle, who — stung by the criticism leveled at them for their predatory water bottling practices — were mounting a public relations counter-offensive.
Apparently, that’s easier than fixing the problems that got them in hot water to begin with, but if you want to read an intelligent writer’s take on Nestle’s problems with the town of Fryeburg, Maine, then consider Elizabeth Royte’s soon-to-be-available book: Bottlemania
You can read an excerpt here. Frankly, it looks like fascinating stuff, and Royte is heavy hitter, with credits from Harper’s, National Geographic, Outside, The New York Times Magazine, the New York Times Book Review, and OnEarth.
See you in Maine, Tom Chandler.